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Wednesday, October 03, 2012

TechForsight: Korean Service Robots Rolling In

Se-Kyong Song, CEO FutureRobot
South Korea is committed to become one of the world´s leading robot countries. Since being identified in 2003 as one of the top ten national industries with high growth potential, Korea’s robotics industry is growing and expanding into new markets. According to figures from the Ministry of Knowledge Economy about 200 Korean robotics companies are expected to have generated at least 2 trillion won ($1.77 billion) in output in 2011.

Robotic Entrepreneurs Spirit

Se-Kyong Song, CEO of Korean FutureRobot predicts that the next trend after the smartphone will be robots. He started the company in 2009 with the dream to become the first successful robot CEO. FutureRobot develops service robot called FURO-K that function as a friendly mobile kiosk. The company claims that people often prefer to wait in line to speak with a human employee rather than using an intimidating kiosk, so it has been designed to look cute and inviting. Furthermore, instead of sitting in a corner, the robot scoots around greeting customers in a synthesized voice to explain its features. In 2012 the company received a purchase order from Brazil for 100  hundred FURO robots. That version of the robot has an anime-inspired female face and can function as a waitress. The plan is to deploy the robots as mobile advertisement and information kiosks at various Brazilian venues, such as airports and malls. The company has also sold units to Japan, China, and France.
Check out the Furo at the Etland Mall.

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